Brink Results – Supporting Car Wash Operators Amid COVID-19

Brink Results – Supporting Car Wash Operators Amid COVID-19

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Disclaimer: Brink Results is here to help Car Wash operators during this time, whether they choose to remain open or to close. Brink Results understands that some business owners have the freedom to move forward as they best see fit for their community and staff, and some are mandated by local authorities to change operation practices or close. We are not an authority on operating decisions. We simply want to help operators wade through the waters of these difficult times and inform our clients that we are here to support you.

There’s no question that this is a difficult time for everyone, and we want you to know that Brink Results is here to help. Please call us if you need support or guidance: (239) 334-1050

How can operators improve their site if they are currently closed?
Take advantage of this downtime:

  • Deep clean your facilities.
  • Prepare for rehiring, onboarding, and training processes.
  • Build Loyalty with your customers via Social Media. Post images of equipment being updated and facilities being cleaned.
  • Prepare for customer and membership recapture.

How can operating sites improve their customer interactions and increase revenue while they remain open in this climate?

  • Thank and reward your staff and customers for supporting your business during this time. Showing gratitude and thoughtfulness toward them will strengthen their loyalty to your business.
  • Erect a visible sign –“Stay Clean, Stay Safe”– that will politely encourage customers to continue washing.
  • Post on Social Media and your website how you have changed on-site operations and interactions to protect your customers and employees from exposure.
  • Always keep hours of operation updated and encourage customers to call or email with questions and concerns.
  • Build Loyalty with your customers via Social Media. Post images of equipment being updated and facilities being cleaned.

Take advantage of this time to improve processes and prepare to resume normal operation. (239) 334-1050